Insight. Investment. Impact.
Pioneering the Future of Alternative
Investments in KSA.
About Sadin Aloula
Sadin Aloula Investments is an investment management firm specialized in alternative investments registered with the CMA, established by Saudi investors & professional
asset managers.
Our values
Teamwork is at the heart of how we operate
We take enormous pride in our one-firm approach, operating proactively and collaboratively across businesses and geographies to achieve the best possible results. We continually look to help one another and work together towards common goals. We know from experience that we can achieve much more collectively than any of us could individually. In keeping with this approach, every employee at the firm has an equity interest in KKR and shares in our success.
We conduct ourselves with integrity in everything we do
Our reputation as individuals and as a firm is paramount. Our word is our bond - we say what we mean and we do what we say. As a learning organization, we are self-critical, acknowledging our mistakes and trying always to learn from them.
People do business with people they like and trust
As a relationship-driven firm, we are deeply committed to building and sustaining long-term internal and external partnerships, grounded in trust and transparency. We know it takes years to build a strong partnership and reputation, and either one can be ruined in just a few minutes. We seek continually to understand and align the interests of all stakeholders, and we treat everyone with fairness, compassion, and respect. We believe that arrogance kills and has no place at KKR.
We readily accept accountability for our actions, inactions and decisions, both individually and as a firm
We also embrace the implied responsibilities of our one-firm approach: the obligation to speak up and say what we think and to respect and listen to our colleagues. We have the institutional and personal fortitude to say “no,” even at the eleventh hour. We deliver on our commitments — to our stakeholders, our partners, and to one another.
We are determined to be innovative
We believe in questioning accepted wisdom, creating new ideas, offering new approaches, and never resting on our laurels. We are self-starters with a willingness to take prudent risks and find creative solutions to our stakeholders’ needs. We work passionately to retain the entrepreneurial spirit that created our firm and to fight against organizational politics and bureaucracy.
We aspire to be the best at what we do and to lead by example
We set high personal and company standards, and then consistently try to exceed them. We attract self-motivated, highly capable, results-oriented people and invest heavily in their development. Our focus on impact and results creates a vibrant and meritocratic environment, directly linking individual performance with the firm’s success.
Diversity makes us stronger and more effective
We see tremendous value in and are strongly committed to having a well rounded, inclusive workplace. We strive to attract, develop, retain, and promote the best possible talent. We believe a team comprised more fully of individuals with diverse backgrounds, experiences, perspectives, and insights will make us a stronger and more effective organization.
Investment Offering
Private equity investments
Our private equity practice is dedicated to mid-market buyouts and growth investments within Saudi Arabia. We specialize in identifying and partnering with companies poised for expansion, providing not only capital but also strategic guidance to foster sustainable growth. Our approach is hands-on, working closely with operating partners to enhance operational efficiencies, drive innovation, and create long-term value.
Real estate investments
Our approach to real estate investments is distinguished by our proactive involvement in pre project phases from leading the conceptualization process, rather than merely serving as a source of capital. This comprehensive involvement allows us to mitigate elements of market risks effectively and maximize returns for our stakeholders. The real estate investments offering will be launched after obtaining regulatory approval from the CMA.